Ⅱ. Healthy People and Society

The business environment has been changing rapidly in recent years, and increasingly complex challenges have emerged that cannot be effectively addressed through standalone measures such as the introduction of individual services. Amid these circumstances, we provide B2B BPO services to small and medium-sized enterprises, which employ the majority of Japan’s workforce, to help them address administrative and human resource challenges and improve productivity. In doing so, we support the creation of workplaces where people can thrive.

In order to create a society in which everyone can enjoy a better and more fulfilling life, it is essential not only to establish inclusive social systems that support the foundation of living but also to provide opportunities for people to find purpose and fulfillment through their connections with society. As there is a growing need to create environments where individuals can find purpose and meaning in their lives through connections with society, we are expanding into new business areas beyond our traditional insurance business, including the provision of comprehensive employee benefits services, to advance initiatives that contribute to the sustainable growth of companies. In addition, we are committed to providing comprehensive health support that underpins sustainable corporate growth by expanding into non-insurance fields such as prevention, health promotion, and data utilization.

Daiichi Life Group has promoted various initiatives aimed at health promotion since its founding. In recent years, we have cooperated with national research institutions and universities to build an industry-leading information network. As we prioritize our customers’ health above all else, we provide them with the peace of mind that comes with health through our life insurance products. Going forward, we will continue to promote initiatives aimed at resolving the health issues faced by various countries and extending healthy life expectancy.

Amid the advent of the era of 100-year Life and the growing need for asset formation and succession, the group companies of the Daiichi Life Group will work closely with each customer to address their individual life planning issues and risks, deliver optimal protection, and strive to fulfill our social mission as a life insurance company.

Daiichi Life is collaborating with a diverse range of business partners and stakeholders to promote sustainable and comfortable urban development, thereby contributing to the well-being of local residents and the revitalization of local communities. At properties owned by Daiichi Life, we promote initiatives that provide new experiential value to visitors and local residents through area management activities conducted in collaboration with local stakeholders, thereby contributing to the enhancement of people’s quality of life (QOL), the well-being of users, and regional revitalization.